Hello, My name is Paul Holzer. I am a visual designer, digital media guru, illustrator, educator, and fine artist that lives just outside of Harrisburg, Pennsylvania.
In my position as Senior Visual Designer & Digital Media Coordinator at Phoenix Contact, I lead the design team on creative development in various media including video, live events, animation, advertising, and ideation. I believe in a clean, simple, premium aesthetic that places emphasis on clear messaging.
As an adjunct professor at Grand Canyon University and HACC, I teach courses in digital media, Adobe Creative Cloud, and professional development. I am a current member and previous board member of the American Institute of Graphic Arts (AIGA) of Central PA. I'm also a member of the Mechanicsburg Art Center and PA Guild of Craftsmen.
My goal as an insightful design leader and educator (digital media and studio art) is to provide direction that puts other creatives in a strong position to succeed.
I've learned to produce consistent high-quality creative designs and obtain the ability to work with individuals from across the globe. My deep interest and fascination with the future give me an advantage in the field as I have a natural desire to research and understand new trends while preparing for those that have yet to come.
• Adobe Creative Suite
• Advertising concept development & design
• Corporate branding & identity
• Creative marketing strategy
• Digital media
• Digital media department budget management
• eBlast campaigns
• Fine art (painting, sculpture, charcoal, etc.)
• Program campaigns
• Publication concept & design
• Product naming, product positioning strategy
• Promotional campaign messaging strategy
• UX visual design
• Website planning (sitemaps, wireframes, etc.)
• Vendor management
• Videography, storyboarding, and live events
• Website design/maintenance/SEO
Whether it is a logo, creative ideas, advertising campaign, packaging, illustration, animations, a full-blown website, or all of the above, I can ensure that your experience is positive, consistent, and effective for the audience. If you have a potential project I may be able to help you with as a freelancer or have other opportunities, please get in touch.