Curriculum Vitae

education

2010-2013
Master of Fine Arts: Visual Arts

Marywood University
Thesis: Workspaces: How Your Workspace Environment Increases Productivity

2007-2010
Bachelor of Science: Graphic Design

Dean’s list

The Art Institute of Pittsburgh

2000

Associates Degree: Graphic Design

The Art Institute of York


teaching experience                                                                                
 

2020-present

Corporate Instructor
Harrisburg University                                                                          

Coursework development

Course taught: Design Fundamentals Fundamentals

  • Online platform: Canvas

2018-present

Online Adjunct Instructor
Grand Canyon University, Phoenix, Ariz.                                                                           

Courses taught: Fundamentals of Advertising, Advanced Design Practicum, Advanced Design Fundamentals, Design Thinking, Design Studio II, Design Studio III, Web Design II, Web Design III, Typography, and User Experience Design

  • Online platform: LoudCloud


2015-present

Online Adjunct Instructor
HACC - Central Pennsylvania’s Community College, Harrisburg, Pa.                                         

Courses taught: Vector Graphics/SVG for the Web (Adobe Illustrator), HACC’s Web Capstone Program, and
Website Design Fundamentals

  • Digital Media Program Initiative advisor

  • Curriculum development and course building using Brightspace (Desire2Learn).

  • Develop and implement effective teaching strategies and technologies into lessons to appeal
    to a wide variety of student skill levels and learning styles

  • 100% positive reviews on www.ratemyprofessors.com

 

2002-2003

In-Class Adjunct Instructor
The Art Institute of York, Pa.                                                                                                                     

Courses taught: Adobe Photoshop, Adobe Illustrator, Website Design

  • Taught several classes in website design, HTML, Photoshop, Illustrator, Dreamweaver

  • Enhanced course material with guest speakers, Skype interviews, print shop visits,
    design research, and software demonstrations using the latest technologies

 

work experience

2007-2020

Senior Visual Designer / Digital Media Coordinator                                                                          
Phoenix Contact, Middletown, Pa.

Support US product marketing, corporate communications, sales, distribution departments, and other Phoenix Contact subsidiaries to promote the company and its products through traditional and digital integrated marketing communications.

  • Lead comprehensive user-centric designs and creative ideas for advertising concepts, video, photography, illustration,
    digital, and social media

  • Modernize design and messaging of corporate marketing and communications collateral, digital media, environmental graphics, packaging, and displays

  • Produce customer application videos for national and global business units (scriptwriting, storyboarding,
    directing, and post-production)

  • Manage budgeted allowance for equipment, materials, and vendors

  • Committee member for Digital Us and Wellness program initiatives

  • Committed to positive communication and collaboration with internal and external audiences
    to produce the best possible result

  • Awarded President’s Club in 2016

 

2003-2007

Senior Graphic Designer
Marketing Works, York, Pa.                                                                              

Responsible for conception, creative direction, project coordination, headline and copywriting support.

  • Managed design projects for regional and national accounts

  • Art direction in a fast-paced, deadline-driven advertising agency
     

1998-2002

Art Director

Sacunas & Saline, Harrisburg, Pa.                                                                                          

  • Redesigned and launched branded packaging and creative corporate image campaigns

  • Orchestrated photography and traditional media production with vendors
     

1999-2000

Designer

Interactive Core, York, Pa.                                                                                                             

  • Developed interactive and print solutions for national and regional clients

  • Client collaboration developing maps, user interface, and optimized user experience

 

teaching service

2019 - present
Digital Media Program Initiative committee advisor and member

HACC, Central PA’s Community College

 

2015 - present
Web Program portfolio advisor

HACC, Central PA’s Community College

professional service

2012 - present
Member volunteer for events

AIGA, The Professional Association for Design

 

2019 - present
Digitalization Committee Member: Digital Us Program

Phoenix Contact USA

 

2010 - present
Wellness Committee Member

Phoenix Contact USA

2008 - 2010
Membership Chair for Central PA Chapter
AIGA, The Professional Association for Design


2006 - 2008
Board Secretary for Central PA Chapter

AIGA, The Professional Association for Design
 

2008 - 2009
Marketing and Communications Committee Co-chair
Theatre Harrisburg

2008
Graphic Design Committee Member

Hershey Symphony

published work

2016

GD USA - Graphic Design USA

Eagleview Technologies – Counting HCAs Advertisement

GOLD

2013 

Hershey Company

Hershey Store, Times Square, NYC
Storefront Window Photography

 

awards/recognition

2018
Best print campaign, supplier more than $250 million 

tED magazine

Cabinet Confidence program
 

2018
​Most Innovative Product Campaign: Cabinet Confidence
Power/mation

2016
President’s Club Award for performance excellence

Phoenix Contact

2015
Brand Excellence Award
Phoenix Contact Germany

 2007

Radiology Business Management Association (RBMA) Communication Award
Tristan Associates Customer Campaign (Billboard, Direct Mail, and Advertising)

 

2006
Public Relations Society of America (PRSA) Communications Award
Radiolog-e Direct Mail Campaign and Website Design

 

2002

International Association of Business Communicators (IABC) Communications and Marketing Award

PA Beef Council - Customer Handbook Design


2003

National PR Week Communications Award

Susquenita School District Quarterly Publication Design
 

professional affiliations

1999 - present

AIGA, The Professional Association for Design

Member

 

2019 - present

Mechanicsburg Art Association

Member

2018 - present

PA Craftsman Guild

Member

skills
Art Direction

Budget Administration

Creative Strategy &
   Concept Development

Project Management
  & Work-flow Implementation
Marketing Strategy

Multichannel Communication    
  & Client Relations

Photography

Web Design & Animation

Social Media

SEO & UX/UI

Teaching & Curriculum   
   Development

Videography (Directing, Storyboarding, Filming & Editing)

digital media tools
Mac or PC
Brightspace (D2L)

LoudCloud

Blackboard

Camtasia

InDesign

Photoshop

Illustrator

Adobe XD
After Effects
Premiere
Audition
Dreamweaver
Microsoft Office
CMS websites

Sketch

 

fine art
2-D

3-D

Acrylics
Ceramics

Charcoal

Drawing

Oils
Sculpture

Watercolors

Wood

© 2020 by Paul Holzer

paul@paulholzer.com

Design, Photography, Video, Web, Illustration, Harrisburg, York, Lancaster, Paul Holzer, Website, Freelancer, Contractor, Graphic Designer, Videographer, one-on-one Adobe training, Photoshop, Illustrator, WordPress, Lightroom